"Gina is one of the most hard-working people I’ve ever met. She is extremely capable and can be trusted to manage complicated projects." Kat Dalager Senior Director of Bellshop Studio/Hogarth Worldwide

These are the services I most commonly offer, but I’m flexible to accommodate various roles depending on the project. Please contact me if you have specific needs you would like to discuss. 


Art Buying

I have worked as a freelance art buyer on long and short term contracts on both the agency and corporate sides. I have stepped in while other art buyers are out on leave, managed an overflow of work, partnered with other art buyers as support, and handled individual projects and businesses independently.

  • Estimating costs for photo, copy, illustration, digital animation, and web
  • Vendor and talent recommendations
  • Determining and managing project schedules
  • Managing large budgets
  • Determining and writing usage statements
  • Casting
  • Selecting and booking talent
  • Negotiating rates
  • Arranging photo shoot schedules
  • Establishing well functioning teams and crews
  • Managing crews: sometimes multiple in different locations
  • Location scouting
  • Travel arrangements
  • Representing client/company and managing community relations

These helpful FAQs will most likely answer a lot of questions about what an Art Director/Producer actually does.